Friday, February 4, 2011

Add up the Ads

Who's getting excited about the Super Bowl on Sunday? And by Super Bowl I mean Super Bowl commercials of course.

You know you can always expect good ads during the Super Bowl. Generally speaking it's a good bet, a company wouldn't spend 3 million dollars on 30 seconds of bad advertising. At $100,000 a second; that's no chump change. They are likely going to do something inventive, creative, eye-catching, funny, weird, or unpredictable. I'm giddy just at the thought. This is the one time of the year you don't want to run to the bathroom during commercial breaks. Go during the game.

Plus, I think this year's prospects show that our economy is bouncing back. As NESN reports, "This year's Super Bowl ad slot sales have seen a dramatic boost from last year, as Fox sold all 68 spots in October. Last season, there were still ad slots available six days before kickoff in Miami."

Any bets on who is going to have the best, worst, and most ads? I'm going for Lipton, GoDaddy, and Bud Weiser respectively. Check back for my post-game commercial analysis next week.

P.S. Go Steelers!

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